Words lie at the heart of blogging. The cliché says that a picture is worth a thousand words, and while that may be true in some sense, it's also true that as tools for content marketing and SEO, the success of a blog depends on the richness, originality, and educational value of its written content.
That being said, studies have shown that including rich media can hugely improve engagement levels on most channels of communication, including blogs. There are three basic routes that bloggers can go down when it comes to finding the perfect image to add some spice to the written word: they can create the images themselves, they can license images from a stock image service, or they can take advantage of the many millions of free images available on the web.
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